The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
More People Turning To The Internet As Resource Vs. Traditional Yellow Pages Jack Mccoy From NBC's Long-Running Series Law & Order Ranks Highest As The Type Of Attorney Americans Would Want Representing Them, Trumping Other Fictional Courtroom Masters Matlock And Perry Mason
InnoScreen's Validated Modeling Framework Is Global In Scope
Despite The Growing Popularity Of Non-Traditional Methods To Access And View Video Content, The Living Room TV Is Still The Favorite `Screen' For Enjoying Video Entertainment According To Ipsos Insight's Latest MOTION Study