The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Consumer Confidence Rises to Highest Point in More Than Three Years
The Ipsos Predictions Survey 2025 is a 33-country study which looks at people’s expectations and predictions for the year ahead.
Below are five charts on how Americans feel about immigration and how they might react to mass deportations
Support for mass deportations is high but tenuous, new Syracuse University/Ipsos poll finds
Welcome to our annual Ipsos Almanac, as we reflect on the events that shaped 2024 and look ahead to what the next 12 months have in store.
The definitive benchmarking of global cities, produced by Resonance with research by Ipsos, surveyed more than 22,000 people in 30 countries to find the best of the best.