The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
Forthcoming report to offer exclusive insights on leading brands and key differentiators in online grocery shopping
New Ipsos survey offers an in-depth analysis of democratic perceptions in eight Western countries, highlighting significant disparities and a strong demand for systemic reform
04 December 2024
Time
10amPT/1pmET
Lex International poll conducted by Ipsos using Global Advisor
Ipsos comments about the 2024 election polling
Over half of Americans say they would like to be more strategic in their charitable giving, according to a Wells Fargo poll conducted by Ipsos on Americans’ charitable giving habits
Comprehensive new Ipsos study sets new benchmark for quick service and fast casual restaurants’ order-ahead experiences.