The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
More People Turning To The Internet As Resource Vs. Traditional Yellow Pages Jack Mccoy From NBC's Long-Running Series Law & Order Ranks Highest As The Type Of Attorney Americans Would Want Representing Them, Trumping Other Fictional Courtroom Masters Matlock And Perry Mason
InnoScreen's Validated Modeling Framework Is Global In Scope
Despite The Growing Popularity Of Non-Traditional Methods To Access And View Video Content, The Living Room TV Is Still The Favorite `Screen' For Enjoying Video Entertainment According To Ipsos Insight's Latest MOTION Study
