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The power of hybrid communities
Our video series explores how hybrid communities enable a more holistic understanding of the human experiences.
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How financial services providers can help customers deal with inflation
While banks cannot influence policies to impact inflation, they can show empathy and help alleviate customer economic anxiety by launching new products and services to help them cope, and ultimately deepen trust and win new customers.
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Mastering Complexity: The path towards a cancer-free reality
In this paper we focus on unraveling – and ultimately overcoming – the sheer complexity of cancer, one of humanity’s oldest and most formidable foes.
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Mapping Out Demand Spaces by Context
Ipsos’ unique demand space segmentation approach examines the intersection of people, needs, and context to help you understand growth opportunities through a multi-dimensional lens.
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Conversations with AI, Part III: How AI boosts human creativity in ideation workshops
By changing perspectives and rephrasing the issues, better answers can be found. Tips for overcoming the four hurdles of workshops.
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Ipsos Synthesio unveils Signals GenAI, providing instant consumer insights
Signals GenAI, our pioneering Generative AI platform app, empowers you to transform real-time consumer signals into actionable insights within just 60 seconds.
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Mind Matters: Exploring Generational Perspectives on Mental Health
Listen in as we share insights to help brands understand how people in different generations perceive the importance of mental health and its impact on overall well-being.
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Does your team have enough empathy?
Take our empathy quiz to assess how consumer and customer centered your organization is at the moment.
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How healthcare companies should be thinking about women’s health
Revisit our on demand webinar to hear how attention to women’s health can drive brand success for pharma, med tech, devices and diagnostics brands of all kinds.
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Rethinking Brand Growth Opportunities: Here Are New Avenues of Growth
Revisit our recorded webinar to hear insights on consumer motivations surrounding brand choice, and how best to embed these new strategic principles into your research to identify brand growth opportunities.