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U.S. consumer sentiment holds steady
Four in ten Americans believe their financial status will improve as the vaccine is administered
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Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (12/16/2020)
Trump's approval remains stable; Biden's approval has softened
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Cookies and milk are seen as a classic holiday duo by more than four in five Americans
New fairlife/Ipsos Poll finds that when eating cookies, most prefer to pair with a rich and creamy glass of milk over any other beverage
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New Nationwide Study Uncovers Best and Safest Brands to Shop Curbside Ahead of the Holidays
Walmart, Target, Nordstrom, and Kohl’s deliver best and safest customer experience among the retailers expected to be busiest this shopping season.
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Has gerrymandering hurt Democrats this decade?
The 2020 election results will help shape the congressional map for years to come.
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Small Business Index holds steady while COVID-19 concerns remain high
The fourth quarter's MetLife/U.S. Chamber of Commerce Small Business Index score indicates relatively unchanged sentiments regarding business operations and expectations
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Why don't people vote?
Medill/NPR/Ipsos poll reveals that nonvoters are more likely to cite disconnect from politics, rather than barriers to submitting a ballot
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Americans prioritize frontline workers for coronavirus vaccine
New ABC News/Ipsos survey finds many Americans believe elected officials and athletes should be towards the back of the line
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[WEBINAR] Brand Purpose Through the Lens of Personal Values
In this complimentary webinar, we will share recent insights from Ipsos online communities and social intelligence addressing the relationship between personal values and brand perception.
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U.S. consumer sentiment rally reverses past week’s loss
All indices still remain lower than they were in the week before the election