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Americans say the 1980’s were the best decade for music
One in four Americans have at least one tattoo
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Ipsos Update – September 2021
This month we feature new research on women in advertising, wellbeing in India, alongside updates on world opinion on globalisation, economic recovery, exercise and sports, and more.
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New multi-cancer early detection test developed by GRAIL generates excitement among prospective patients.
The test positively impacts perceptions of a health system and could help attract new patients.
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Nearly half of Americans believe U.S. troops should have stayed in Afghanistan until all Americans and Afghan allies were evacuated
Only a third of Americans approve of how President Biden has handled the troops withdrawal in Afghanistan according to a recent Reuters/Ipsos poll
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Tech Sustainability: Activating Consumer Desire to Make a Difference
Next up in our sustainability series: the actions technology brands can take to bridge the “say-do” gap.
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Caregiving benefits seen as valuable benefit by many
Many experience significant stress caring for adult family members
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Women in Advertising
Our latest paper looks at how brands will benefit when positive and modern female gender representation is evident in the advertising.
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Most Americans think the end of the U.S. presence in Afghanistan makes no difference on our safety from terrorism
New ABC News-Ipsos poll finds the public gives Biden poor marks on Afghanistan and immigration, more positive on COVID and infrastructure
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Ipsos Core Political : Presidential Approval Tracker (08/26/2021)
Just under half of Americans approve of President Biden's performance in office
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U.S. consumer confidence on standstill after month of volatility
Belief that the economy will recover quickly post-pandemic rebounds