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More Americans are giving up
Between Lent and "No Buy" day, what (if anything) are Americans quitting? The Ipsos Consumer Tracker has the answers.
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It's not easy to boycott, even if you want to
One in four Americans say they have stopped purchasing from a company due to politics or current events, according to the Ipsos Consumer Tracker. Sticking with it is another story.
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Americans say cost of living is on the wrong track
Most Americans want the administration to prioritize working on inflation over other issues
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ARF AUDIENCExSCIENCE 2025
Don’t miss out as Ipsos’ Janelle James moderates the DEI Equity & Authentic Representation Track on Day 2, March 26.
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THE QUIRK’S EVENT: Chicago
The Quirk's Event is a valuable collection of sessions and networking opportunities with leaders in the insights field. They are designed to be affordable and convenient, with in-person and virtual options and multiple dates and locations, including Los Angeles (February) and New York (July).
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Some Democrats are still voting with their wallets
However, compared to mid-February, slightly fewer Americans report stopping spending to protest a company’s stance on politics
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Many Americans are losing faith in the safety of air travel
Three in five (57%) high-income Americans say they're losing confidence in the safety of air travel, according to the Ipsos Consumer Tracker
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Three in five Americans say the cost of living is going in the wrong direction
About half say the country generally is off on the wrong track, Reuters/Ipsos polling finds
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Grocery prices are up, and older Americans are most concerned
According to the Ipsos Consumer Tracker, the oldest Americans are most likely to say that their groceries have gotten more expensive. Here's why — and why it matters.
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It's not just eggs: Americans feel prices are higher on most goods
Four in five Americans (82%) say they're paying higher prices for eggs and dairy than they were a year ago, according to the Ipsos Consumer Tracker