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Americans’ average summer vacation spending to hit a record high of $2,037 on average, exceeding $2000 for the first time since 2010.
For those who think vacation is important, average anticipated spend sits even higher at $2,213.
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Helping Brands Get to the Heart of Consumers Through Online Communities
In this podcast, we hear about the benefits of online communities and social listening.
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Selling a Home Described as Being a Stressful Experience by More than Three Quarters of Home Sellers
More Than a Third Admit They Cried During This Process as a Result of Being Overwhelmed
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Consumers Report Trusting Media Less, Personal Relationships More
New global study shows trust in traditional media is perceived to have declined over the past five years, due to the prevalence of fake news and doubts about media outlets‘ intentions.
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The Incidence of Data Breaches at America’s Largest Corporations Has Nearly Doubled in Just Two Years
Almost Half (43%) of C-Suite Executives Now Reporting That Their Organization Has Been Breached. Having Frequent Employee Training, Well-Established Data Security Policies & Understanding Legal Requirements Has Not Been Enough
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Are consumers really engaging with corporate sustainability issues?
Consumers hold companies and governments responsible for sustainability. Discover just how much this is true.
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Global Majority Supports Principle of Refugee Resettlement
New Ipsos Study for World Refugee Day Also Highlights Skepticism About Genuineness of Refugees and Their Integration in Host Countries
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WTF Cannabis: The Birth of a New Category
Discover lessons companies and brands entering the cannabis and CBD space can learn about innovation and product testing from more established industries.
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Joseph DeVeny Elevated to Lead Ipsos US Innovation Practice
DeVeny to Lead One of the Largest Innovation Practices in North America
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2019 Song of the Summer
Among a list of contenders, 'Old Town Road' by Lil Nas X and Billy Ray Cyrus rises to the top.