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Thought Leadership: Veteran’s Day – Supporting Those Who Have Served
69% of Americans have personal connections to Veterans, either through close personal relationships or having served themselves, and use terms like "brave" and "service" to describe them
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Political Perspectives: Interviews & News
On a regular basis, Ipsos experts are invited to share our research data and insights. Click here for the latest in media news articles and interviews.
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Younger gamers display strong and diverse spending behavior across video game touchpoints.
Personalization, customization, and the desire for social interaction propel gaming engagement with younger gamers. A potential shift from physical to digital game purchase is being driven by these 13-34 consumers.
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Customer Success Festival
Do you want to connect with the world's fastest-growing community of top customer success executives from major corporations and innovative startups, and unlock unparalleled opportunities for professional growth? Join us at Customer Success Festival to hear more about driving positive B2B customer experience.
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The future of health and nutrition – Tetra Pak Index 2023
The 2023 Tetra Pak Index, conducted in partnership with Ipsos, explores how the global pandemic has shifted consumer focus towards health and sustainability, and the role of technology in shaping the future of food and beverage.
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Lakshimi Sarju Joins Ipsos MMA as a Vice President Supporting Client Leadership and Solution Innovation
Innovative and solution-focused advertising executive comes to Ipsos MMA with 15 years of analytic, media, marketing mix, attribution and planning experience
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21% of parents globally say their children have gone to bed hungry in the last month
A new global Ipsos study conducted on behalf of World Vision International in 16 countries reveals almost four in ten (37%) parents/guardians say their children are not getting the proper nutrients they need on a daily basis, and 21% say their children have gone to bed hungry in the last 30 days. Moreover, almost half (46%) of adults globally say they have worried about finding the money to buy food in the last 30 days, rising to 77% in low-income countries.
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Ipsos and its clients honored with 13 wins at the 2023 ARF Ogilvy Awards
Multiple campaigns shaped by Ipsos research have been recognized by the Advertising Research Foundation
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Roopa Choodamani Joins Ipsos MMA as Vice President, Analytic Consulting
Highly skilled advertising and analytic executive comes to Ipsos MMA with almost 20 years of media, marketing mix, attribution and planning experience
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Data Dive: How parents feel about the role of technology in education
In five points, we look at attitudes among adults with kids in school on everything from banning ChatGPT to teaching AI in class.