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What the Future: News
Revisit our foresight webinar exploring new avoidance, generational gaps in new consumption, fears about misinformation, and more.
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Ipsos Update - October 2024
Trends, News, Ageing … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Who has the winning presidential campaign?
Below are five charts on where the fundamentals and momentum of the race stand, whether the conventions or debates affected the race, and the effectiveness of Harris’ and Trump’s campaigns
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Significant divides persist on the threat undocumented immigrants pose to American democracy, way of life
New Syracuse University/Ipsos poll also finds that most Americans support deporting undocumented immigrants, but far fewer believe in placing limits at the city level
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Americans think we know about sweeteners, but do we?
Almost all Americans know that honey is a natural sweetener (95%) but when asked about stevia, aspartame and more, things got a little murkier, according to the Ipsos Consumer Tracker
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It’s already holiday shopping time for the early birds
About one in five Americans have already started (or will by the time you read this) their holiday shopping, according to new data from the Ipsos Consumer Tracker
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It’s not just higher prices driving increased grocery spend
Americans are spending more on groceries since the start of the year, and most (74%) say it's because of inflation – but 25% also say it's because they're dining out less and cooking at home more, according to the Ipsos Consumer Tracker
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[WEBINAR] The Inside Track: 2024 Election Briefing
Join the Ipsos polling team for our regular briefing on the data and trends transforming the country.
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More than four in five small businesses say partisan gridlock is a serious problem in the federal government
The quarterly Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index in Q3 2024 is similar to Q2 2024