Search
-
Average of 40% of Oncologists In Key Markets Around The World Are Not Sure Whether Local Healthcare Reforms Are Heading In The Right Direction
New Ipsos Healthcare Survey Reveals Oncologist Perceptions: Findings from the US, 5-EU, Brazil and China
-
GSK Consumer Healthcare To Become Duke-Ipsos Board Member
Duke-Ipsos Research Center and Think Tank Announce GSK as Their Ninth Board Member
-
Ipsos Healthcare Names New Leader for Evidence Generation, Value and Access Portfolio
Siva Narayanan Takes on Important New Role at Ipsos Healthcare
-
US Hispanic Understanding at Center of New Ipsos Offer
Qualitative Research Suite from Ipsos UU Focuses on Growing Segment of US Population
-
Affluent Hard Copy Total Print Readership Largely Stable, Even as Digital Device Penetration Rises Sharply
National Newspapers Grow +3.9% in Average Issue Audience (AIA) in Past Year
-
Is Your Brand Truly Consumer-Centric?
This article discusses the challenges of being too brand-centric in the hope that readers might think more about their consumers, and less about their brand.
-
Better Measurement for Stronger Brands
"Not everything that can be counted counts, and not everything that counts can be counted." – Albert Einstein