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March 2025: Consumer confidence down globally as three sub-indices decline significantly
Sentiment falls sharply among Latin American countries.
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It's not easy to boycott, even if you want to
One in four Americans say they have stopped purchasing from a company due to politics or current events, according to the Ipsos Consumer Tracker. Sticking with it is another story.
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Americans believe sports teams and stadiums are positive for cities
New Ipsos poll also finds that a majority still believe sporting events are too expensive
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Progress and Polarization: Global Attitudes Toward Gender Equality in 2025
Ipsos' International Women's Day Survey Reveals Mixed Views on Gender Equality Advancements and Societal Tensions.
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Entertainment & Leisure
Explore the future of fun, relaxation and cultural engagement. This category covers emerging trends in music, sports, vacations and digital entertainment, examining how technology is reshaping our leisure time and cultural experiences.
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Food & Environment
Discover the intersection of food systems and environmental sustainability. This topic explores future food trends, inventive farming techniques and how our eating habits impact the planet, from farm to table and beyond.
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Health & Lifestyle
Uncover cutting-edge developments in wellness, aging and personal care. This section delves into evolving concepts of health, beauty, parenting, identity, relationships and the changing dynamics of modern lifestyles across generations.
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What elevating pets in our families and society means for business
What happens when pet parenthood goes from a playful co-option to a sincere identity? Boise State University’s Shelly Volsche discusses the ever-more-prominent role of pets in society and how it shapes the rest of our lives.
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How pet food is evolving to fit modern lifestyles
Mars Pet Nutrition North America’s Lisa Campbell explains the trends that are reshaping the pet food market, from sustainable sourcing to human-grade ingredients.
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Shifts: How will our relationship with pets inform purchase behaviors?
Ipsos Strategy3’s Matt Palmer considers the forces shaping the human-pet bond and how it could evolve in the years to come.