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SAA/Ipsos Webinar Recording: The Forces and Trends Shaping Consumer Behavior
What does the future hold for the automotive industry?
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Ipsos Reveals the Super Bowl’s Best Ads of 2025
Flying facial hair takes the win in 2025, with Little Caesars and Pringles among the top-performing ads based on hard data from Ipsos.
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The generational gap on climate change isn’t what you think
Younger Americans’ attitudes on the causes of climate change generally fall in line with those of the general population. The real generational gap is on what is to be done about it, according to the Ipsos Consumer Tracker.
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SXSW 2025
This year, SXSW attendees will get to put a panel of futurists’ (including Ipsos’ Matt Carmichael) knowledge to the test, challenging them to audit what they know to improvise their view on the future of audience-selected topics.
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We know climate change is a thing, but some of us think it’s a good thing?
Four in ten Americans (38%) believe that climate change will have positive effects as well as negative ones, according to new data from the Ipsos Consumer Tracker
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Meijer, H-E-B earn top spots in Ipsos’ 2024 Grocery Ecommerce Experience Report
Sixth annual report ranks leading retailers in the grocery ecommerce space and the factors that drive their success
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Here’s what the new Trump administration means for business: Ask Us Anything
Listen in as our experts share fresh research data and perspective on immigration, the economy, healthcare, the climate and more.
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The keys to Trump’s second term
Below are five charts on the factors that will help and hurt Trump’s standing among the American public in his second and final term in office
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How the art of influence will shift in a splintered future
As polarization grows, how will organizations build trust and influence decisions in the years ahead? What the Future Editor Matt Carmichael looks at the forces that will shape persuasion (and dissuasion) today and tomorrow.
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Shifts: Niche communities, generative AI and regulation
New social, regulatory, and technological shifts are changing how Americans influence (and are influenced by) one another. Ipsos Strategy3’s Trevor Sudano breaks down three key examples.