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Entrepreneurship and Innovation - Hallmarks of a `Great Mind'

ARF Awards Grand Prize to Ipsos OTX's Shelley Zalis

Driving Brand Equity

Are You Using Yesterday's Forecasting Tools for Today's Innovations?

`Ideas' on Navigating Through Recession Dominated Marketing Interest in 2009

Ipsos Ideas Newsletter "Best of 2009" Issue Shares Insight and Lessons

Innovating for Growth in an Economic Downturn

Marketing with the New Consumer

Ipsos Launches "3D" Gaming Practice to Address the Three Key Dimensions of Game Franchise Success: Gamer Understanding, Game Development, and Game Marketing

Global Market Research Leader Integrates Extensive Gaming Experience and Research Toolbox for Gaming Sector

Win the Battle for Market Share

Four in Ten (42%) Casino Visitors in the US Spending Less than Last Year

But Free Casino Hotel Night (43%) or Tickets to Casino entertainment / Live Show (41%) Popular Incentives To Boost Attendance

Engaging with the New Consumer