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Truth, Beauty, and Justice: AI in 2024
Revisit our recorded discussion to hear more about the three necessary domains for evaluating AI - Truth (accuracy), Beauty (fertility), and Justice (fairness) - and the implications of each from the perspectives of our guest panelists.
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A question of gender
Read more about the importance of asking about gender in an inclusive way, especially when conducting international research.
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These were the 15 best Super Bowl ads in 2024. Here's why, according to hard data from Ipsos.
Ipsos analyzed Super Bowl 2024 ads through both traditional and cutting-edge methods – from surveys to social listening to live communities – to provide a more robust and nuanced picture of success.
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[RECORDING] Equality Lounge: SXSW 2024
We are especially honored to be joining the Equality Lounge @ SXSW where the agenda will focus on International Women’s Day and Women’s History Month celebrations.
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Ipsos Update – February 2024
Gender, politics, manufacturing… Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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ARF AUDIENCExSCIENCE 2024
Manuel and Geraldine will be co-presenting with Google’s Global Head of Research for Creative Works, Arian Le Port. Together they will share insights from a multimodal research project that unveils the emotional drivers of long-term brand effects through advertising.
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[WEBINAR] Truth, Beauty, and Justice: AI in 2024
Join us on February 27th and come with your questions! This is the AI session you do not want to miss.
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From "Everything Everywhere All at Once" to "Not Much, Anywhere, Anytime Soon"?
Access our annual Almanac for Ipsos' reflection on ESG in 2023 and guidelines for 2024.
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From Awareness to Empathy
Read insights and tips about how brands and policymakers can support mental health across generations.
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Do Americans see themselves in the content on their screens?
Revisit our recorded webinar to hear more about how the public approaches their media and entertainment choices.