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Living The Future: Featuring Results From Ipsos' Holiday Poll About Technology & Innovation
Once upon a time we dreamt of the future. And today, we're living it!
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2014: Anticipation for a New Year
On the heels of 2013, global respondents in 23 countries appear to be setting their sights to a brighter future in the coming year. A strong majority (76%) indicate they are optimistic that 2014 will be a better year for them than 2013, up three points from last year. Only half (53%) expect the global economy to be stronger in 2014 than 2013, though this figure reflects a four-point improvement on the global aggregate level from last year.
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Countdown to a "Social" New Year's Eve
Two in three (67%) global respondents in 24 countries are likely to express greetings (such as "Happy New Year") through a social network such as Facebook or Twitter, on and around New Years 2014 - 42% very likely, 24% somewhat likely. One third (33%) of respondents are unlikely - 21% very unlikely, 12% somewhat unlikely.
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Global Attitudes on Materialism, Finances and Family
A major online survey of over 16,000 people across 20 countries conducted by global research company Ipsos suggests that those in emerging economies might see themselves as more materialistic and feel under more pressure to make money than their counterparts in North America and Europe. Looking to the future, respondents appear to be considerably more optimistic about themselves and their families than they are about their country.
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2014: Anticipation for a New Year
Three in Four (76%) Global Respondents Optimistic
2014 Will Be a Better Year than 2013 While Only
Half (53%) Expect Global Economy to Be Stronger
On the Personal Side, A Strong Majority (77%) Expect to
Make Personal Resolutions for 2014 While Half (53%)
Admit 2013 Was a Bad Year for Them and Their Families -
Countdown to a "Social" New Year's Eve
Two in Three (67%) Likely to Express Greetings Over Social Networks Like Facebook or Twitter
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Ipsos Global @dvisory: The Economic Pulse of the World (December 2013)
Citizens in 24 Countries Assess the Current State of their Country's Economy for a Total Global Perspective