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We're Only Human, Baby

Preparing Their Homes For Winter

Americans Saving On Heating Costs By Sealing Air Leaks (41%), Turning Down The Heat (34%) And Adding Insulation (20%)

Evolution for the Marketing Species: Time for "Consumer-Centric Management"

Are Engaged Alumni Found or Created?

Have you ever been out driving and noticed a college or university bumper sticker on the car ahead of you? What is the motivation for placing that bumper sticker? Is the driver truly loyal or engaged with the institution? And, if so, was that engagement latent or was it created by the institution?

Are Engaged Alumni Found or Created?

Internet Users Primed For Municipal Wi-Fi Option

The Food and Beverage Industry: A Healthy Reputation?

Lessons Learned: Three Lessons from the New Book Gimme! The Human Nature of Successful Marketing

U.S. Internet Users Primed For Municipal Wi-Fi Option

One Third Of U.S. Internet Users Express Interest In Locally-Subsidized Wireless Internet Service, According To A Recent Study From Ipsos Insight

Lessons Learned: Three Lessons from the New Book Gimme! The Human Nature of Successful Marketing