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RBC CASH Index: Consumer Confidence Heating Up, Despite Winter's Grip On Nation

Are You Building Brand Loyalty or Customer Loyalty?

Business Intelligence Needs Must Consider Consumer Privacy Concerns

Adding Emotion To The Loyalty Mix

Ipsos Magazine Examines The Connections Between Customers' Attitudes And Their Experience

Leveraging the Grapevine: How to Encourage Ethical Advocates to Build Goodwill for Your Business

Awareness Of Mobile Music Options Strong Among Americans

Ipsos: Seventy Percent Of American Mobile Phone Owners Are Aware Of Full Song Mobile Downloading - But Only One-In-Twenty Have Yet Done So

Recent Findings From The Ongoing TEMPO Digital Music Tracking Study Reveal Mobile Music Consumption Poised For Growth

More Than 67 Million Americans Have Used Credit Or Debit Cards For Purchases Of Less Than $5 In The Past 30 Days

Survey Reveals Consumer Behavior Change from Interest in Cards for Small Payments to Use of Cards

RBC CASH Index: U.S. Consumer Confidence Rebounds In Wake Of Mid-Term Elections

Ethical Advocates Can Build Significant Goodwill For Companies

They Can Also Be Powerful Critics, According To Ipsos Research

RBC CASH Index: Moderate Decline In U.S. Consumer Confidence Following September Exuberence