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Ipsos Healthcare Implements a Significant Expansion Plan Across its North America Business
Four Top Level Healthcare Research Experts Join Ipsos' U.S. Health Practice
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Finding and Deciding: Making the Shopper Connection
Is your 2014 Shopper Marketing Plan optimized to consider the shopping behaviours of Finders and Deciders?
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Over the Top: How Next Generation Devices Are Showing Us the Future
Innovation in TV is nothing new these days. There are constant rumors of change - Apple will reinvent the TV set, Netflix will be included on set-top boxes - but hidden among the plethora of new devices that are currently out on the market, we can see some tantalizing glimpses of how we will use our TVs in the future.
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Ipsos Healthcare Focused on Innovation and Strength of West Coast Health Companies
Mary Tou Joins Ipsos Healthcare as Senior Vice President on the West Coast
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A Dialogue about Socialogue: What Global Consumers Are Thinking
For the past two years, we've been producing a weekly study of global consumer attitudes, behaviors, and values on a variety of topics relevant to our world. We call it Socialogue and you should think of it as a global snapshot of some of the issues and questions you are facing with your brands. From marketing to social media, from pricing to technology, from shopping habits to what motivates their shopping habits, Socialogue offers a quick litmus test on consumers in over twenty of the largest markets in the world.