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Brands and Emotions

How Advertising Researchers Now Measure Emotions And Their Effects On A Brand

How to Set Your Staff on Fire: Investing in Employee Relationship Management for Business Innovation

Online Research: Gearing up a New Vision

Luxury's New Challenges

Ipsos Acquires Understanding UnLtd.

A Leading Qualitative Research Company In The USA

Global Research: Taking the World by Storm without Getting Wet

Global Research: Taking the World by Storm without Getting Wet

Central Location Testing: Still Golden In Its Golden Years

Reaching The Hispanic Market In The U.S.

Article Examines Core Values And Common Traits Among A Heterogeneous Market

Core Values and Common Traits in the Heterogeneous Hispanic American Market