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Ipsos Launches New Concept Screening System That Also Measures Market Potential
InnoScreen's Validated Modeling Framework Is Global In Scope
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Americans' Affection For The TV Remains Undeterred By Advancing Online Video Options
Despite The Growing Popularity Of Non-Traditional Methods To Access And View Video Content, The Living Room TV Is Still The Favorite `Screen' For Enjoying Video Entertainment According To Ipsos Insight's Latest MOTION Study