The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
As we embark on the new year, we reflect upon the educational trends observed this past year, as reported by current and prospective students
Below are five charts on how Americans feel about Trump, the Trump administration’s attempts at revising the federal government, and what these changes could mean for the Trump administration going forward
NPR/Ipsos poll shows a shift toward more restrictive immigration policy over time, but new proposals fail to receive majority support
The Ipsos Love Life Satisfaction Survey brings together how satisfied people are with the love in their life, their sex lives and their relationship with their partner.
Findings of a poll a new Ipsos poll commissioned by the AWHP among American women
Most Americans are familiar with four of the U.S. military service branches, while fewer are familiar with the U.S. Space Force
Flying facial hair takes the win in 2025, with Little Caesars and Pringles among the top-performing ads based on hard data from Ipsos.
17 March 2025
Time
10amPT/1pmET
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