The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
Most indices have recouped losses reported last week
Ipsos Mystery Shoppers provide an exclusive guide to companies that are successfully implementing health precautions for employees and customers.
Global Advisor Earth Day 2021 survey: Americans widely agree individuals must act to combat climate change, but show limited willingness to adopt more sustainable consumer behaviors
New Ipsos snap poll for USA Today finds most accept the verdict
Fewer Americans agree that the U.S. should bring home all of its troops compared to 2012
Significant month-on-month gains in consumer sentiment recorded in seven markets
Half believe a cannabis tax will improve neighborhoods
Americans are making plans to travel and socialize in summer 2021; but have mixed views on vaccine passports and needing to know employees’ vaccination status before patronizing businesses.
