The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Key highlights from February’s Inside Track webinar, a briefing from the Ipsos political polling team on data and trends shaping American politics and the upcoming midterm elections.
New USA Today-Ipsos survey of healthcare workers finds one in three thinks the system is on the verge of collapse
09 March 2022
Time
10amPT/1pmET
Where Americans primarily source their news holds surprising implications for how they perceive COVID.
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.