The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Global coronavirus concern is much reduced from this time last year, but it remains top of our worry list and reaches a record high in India.
How Brands Can Effectively Stand with the AAPI Community
On the anniversary of George Floyd’s death, the nation reflects back on a year of renewed focus on race in America.
Survey also points to a decline in vaccination intent not only where many have already been inoculated
Axios-Ipsos Hard Truths poll finds Black Americans are more likely to experience potentially dangerous interactions with the police
The partisan divide around question of immigration hints at how deep the national fault lines run.
Donald Trump's claims of election fraud has Republicans doubting the legitimacy of Biden's presidency
Positive evaluation dampens with decreasing income and education levels
