The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
America’s alternate versions of reality run far deeper than beliefs around election legitimacy
President Trump's approval rating drops to 34%
Overall uptick in optimism belies a growing disparity among income groups
New Axios-Ipsos survey also finds disagreement among Republicans on the future of the party with Trump
New GigaPoints/Ipsos poll finds that credit card rewards/points play a major role in deciding to go with a particular credit card company for many Americans
Entrepreneurial spirit is up among women and younger adults.
![[WEBINAR] Digital Evolution of Mental Healthcare & Stakeholder Adoption](/sites/default/files/styles/112xs/public/ct/event/2021-01/feature_10.jpg?itok=OYBJ67g5)
![[WEBINAR] The Inside Track 2021: America the Uncertain](/sites/default/files/styles/112xs/public/ct/event/2021-01/feature_8.jpg?itok=qfXbnLSh)