The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Six years of consumer purchase trends support their effectiveness, reveals Ipsos PharmTrends174
Leading Marketing Research Group Launches Global Newsletter of Insight and Opinion
Ipsos-Mora y Araujo Poll
Poll Shows That Minnesotans Are Concerned That Racino Will Hurt Rural Minnesota And Overly Benefit Canterbury Park
Concerns About The Current And Future State Of Local Economies And Personal Finances Combine To Stall Further Gains
Presidential Reelection And Generic Congressional Ballots Show Slight Declines As Republicans Begin To Lose Support Among Independents Presidential Approval Dips Slightly For First Time Since War In Iraq Began; All Aspects Of Presidential Approval Are Apparently Down Except Foreign Affairs
As The Situation In Iraq Shifts From War To Reconstruction, Optimism About Local Economies Continues To Grow; Even The Partisan Gap In Consumer Confidence Is Narrowing
The Gap Between Presidential Approval And Confidence In The Country Is Narrowing