The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
Only a quarter of Americans support the Green Card lottery system
Americans predict the wealthy will benefit most from proposed tax reform plan
This month’s global Consumer Confidence National Index matched October’s all-time high remaining at 50.5.
Partnership with Onward to Opportunity and The Veterans Career Transition Program opens new doors for Veterans.
Clothes, Toys, Beauty & Fragrance Top the Wish List, Along with Big-Ticket Items Like TVs
In the latest Reuters/Ipsos Core Political, President Trump’s approval is 35%
An Ipsos Global Advisor Study of Shopping Behaviors