The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Emerging markets top of the list when it comes to call for action and threat to health.
America Confronts Painful Racial Legacy Amid Pandemic
New ABC News/Ipsos poll finds consensus on problems in the treatment of African Americans by police
Partisanship key predictor of consumer sentiment
The economy and jobs remain the main issue for most Americans, but racism and police violence are also important issues for many
Ipsos Mystery Shoppers conducted in-store visits of over 5700 retailers across the U.S. and learned which brands are successfully implementing health and safety measures and which ones are not.
