The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
According to the August Reuters/Ipsos Core Political survey, Americans express divided views on the most important problem facing the country.
Concern about youth mental health is widespread and views on the role of AI and technology in schools are divided, according to the 2025 Ipsos Education Monitor.
Vast majority do not regret their decision to get a tattoo
Americans are torn between which political party has the better approach on key issues like immigration and taxes.
American Consumers Are More Likely to Use Cannabis Daily than Canadians
Ipsos report highlights themes of inclusion, underserved markets, and the influence of Asia
New Global Study Looks at Beauty Standards, Ideals, and Routines
