The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Continued Growth Propelling Ongoing Hiring Plan in the U.S.
Marketers Can Find the Next Billion Consumers by Understanding Emotional Connections to Devices, According to Global Multi-screen Study by Ipsos OTX MediaCT
Citizens in 24 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
24 Country Survey in Wake of Japan's Power Plant Disaster Shows Nuclear Energy Now Less Supported than Coal
22 Country Survey also Finds only 15% Feel There will be Less Attacks by al-Qaida as a Result, and only 11% Feel Safer than Before bin Laden's Death
Middleton, Nova Scotia Man Wins Big With Ipsos Interactive Services
