The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
In the five charts below, we explore how consumers are coping with where we are right now in the economy.
With the exception of recycling, actions to reduce greenhouse gas emissions are polarizing for the public
All four sub-indices show significant decline
Plurality of Americans finds Mariah Carey’s Christmas hits annoying and overplayed
The most recent Ipsos Core Political survey shows entrenched feelings about the direction of the country, and a steady, but low, approval rating for President Joe Biden.
The Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index shows wave-over-wave stability
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