The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
According to the August Reuters/Ipsos Core Political survey, Americans express divided views on the most important problem facing the country.
Concern about youth mental health is widespread and views on the role of AI and technology in schools are divided, according to the 2025 Ipsos Education Monitor.
Brands, publishers and media agencies can now target influential audiences identified by the preeminent study of affluent Americans.
Socialized Product Evaluations via User Ratings and Reviews
Visualizing how various domestic and international events have impacted President Trump's approval rating over the course of his presidency.
Just under half of Americans (45%) are now aware of the International Criminal Court, up from 40% when this tracking began in 2014.
This month's global consumer confidence reaches 50.9
President Trump approval rating holds steady near 40%
New global poll finds three concerns top the world's worry list: financial/political corruption (35%), unemployment (34%), and poverty/social inequality (34%).