The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
New Ipsos polling finds that few people are confident that Americans will reconcile their differences in the next five years.
New Axios/Ipsos poll finds around half strongly support mask requirements in transportation settings
Survey finds there is a lot more to do to persuade the public to make high-impact climate-friendly changes—globally and especially in the U.S.; few can identify the best actions to cut carbon emissions
Consumer outlook during the time of the coronavirus pandemic
Over half of Americans think COVID remains a threat, but many say decisions to mask should be up to individual right now
01 June 2022
Time
10amPT/1pmET
Purchasing and investment confidence show the most marked declines
One in four Americans believe climate change is caused by natural patterns rather than human activity
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