The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
With everything going on in the U.S. these days, we asked Americans: How uncertain are you feeling about the impacts of the actions of the government and how satisfied do you feel?
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
Americans tend to place more responsibility on parents, see nature and nurture as equally influential, and do not place as much importance on the early years
Nine in ten Americans parents feel judged by others; nine in ten U.S. non-parents admit to judging parents for the way they raise their children
New USA Today/Ipsos poll finds that most believe COVID-19 is a natural disaster; yet many continue to blame China in some way
Axios/Ipsos poll finds desire for athlete activism, and use of Native American-themed mascots, varies greatly by race and partisanship.
Vaccine hesitancy holds steady at about one in five Americans.
The majority of Americans approve of the way Biden is handling the economy and COVID-19
Sentiment rallies to new pandemic high for fourth week in a row