The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Ipsos Ideas Newsletter Dissects Campaigns And Issues In Four Countries
Curt Stenger To Provide Ipsos Clients With Marketing Sciences Services
With Three Weeks Remaining Until Election Day, Race Is Clearly Heating Up
Fourth Annual Lowe's Survey Shows Forward-Thinking Women Becoming Home Improvement Aficionados
Opinion Leaders Poll For The Chicago Council On Foreign Relations
So It Comes Down To "Who's More Fun?"
Weak Economy Aids Democrats' Appeal to Voters
Kerry Needs To Mobilize Women For A Chance To Pull Ahead
