The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
28 February 2023
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10amPT/1pmET
14 February 2023
New USA Today/Ipsos poll also finds that Americans expect gridlock in Washington for the next two years
Below, in five charts, we unpack how the public sees extreme weather.
At the same time, very few Americans plan to participate in “Dry January”
Mercurio to lead the Client Organization, Business Development and Marketing teams for Ipsos North America