The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Five charts on what issues Americans feel are the primary issues facing the country
The Broad Public is Evenly Divided on Whether These Ads are an Appropriate Use of Taxpayer Money
Majority of Americans Support Increased Education Spending Even in the Face of Larger Deficit
Research shows Super Bowl far more effective advertising medium than other football games 88% of male viewers could remember the name of at least one of the advertisers in the Super Bowl while only 29% could remember an advertiser from Monday Night Football and 33% from the NFC Championship
Americans Agree that Biggest Causes of Budget Deficits are Recession and War/Terrorism Spending, but Then Split on Whether to Blame Tax Cuts or Domestic Spending for the Rest of the Deficit Problem
Majority Oppose U.S. Commitment to War with "Axis of Evil" Countries
Almost One-Fourth of Americans--About 50 Million People-- Report Having Downloaded Digital Music and Listened to Internet Radio For some, PC's Becoming Central to Music Listening Experience - Ipsos-Reid Study
67% of all Americans, 76% of all Letterman viewers and 89% of the most frequent Letterman viewers agree
The Elements of Appeal: New Technologies
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