The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Americans' saving habits shift significantly amidst another month of price increases
Inflation is the top global concern for the sixth month in a row with four in ten choosing it as a worry.
Expectations Index continues its decline as sentiment remains low among the world’s most advanced economies.
This week’s Ipsos Core Political sees President Joe Biden’s approval rating at 39% for the third week in a row
Strong majority of parents believe recent state laws banning books or making it illegal for teachers to talk about LGBTQ or racial issues are about politics, not what is in the best interest of children.
Ipsos Strategy3’s recognition demonstrates the success of its approach in leveraging a deep understanding of markets, people, and societies to drive business growth.
In less than five minutes of reading time, we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
This week we catalogue some of our experiences with COVID in five charts below.
