The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
In-home behaviors top list of climate-conscious actions taken more often: recycling/composting, saving energy, saving water and avoiding food waste.
This week we investigate vaccine and COVID knowledge, schools and the pandemic, climate change, the Build Back Better bill, personal finances and gun ownership.
Seven in ten globally now say they tend to buy brands that reflect their personal values and that business leaders have a responsibility to speak out on social issues.
A new Ipsos poll, provided exclusively to the New York Times, examines the public's awareness of, and favorability toward changing vocabulary around race and society
New ABC News-Ipsos poll finds Biden’s standing with the Americans public remains weakened
Americans are divided on the most important problem facing the country.
A new MetLife/U.S. Chamber of Commerce Small Business Special Report finds small businesses say they are more likely to hire new talent this year than they were in June, but there is no change in the percentage that are actively hiring
New Marketing for Change poll, with data collected by Ipsos, shows parents most often consider vaccine side effect when thinking about vaccinating their kids