The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Fewer Americans confident in their financial situation compared to last quarter
25 October 2022
Time
10amPT/1pmET
In this first installment of Ipsos’ weekly photo-essay series, Ukrainians from all walks of life share their personal experience of living in the middle of a war.
Americans’ approval of President Joe Biden’s performance in office is at 41% this week as 31% say the economy is this nation’s most important problem in this week’s Ipsos Core Political.
Key highlights from September’s Inside Track webinar, a briefing from the Ipsos political polling team on data and trends shaping American politics and the upcoming midterm elections.