The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
With Fewer Groups Solidly Lined Up Against Bush's Re-Election At This Stage
With Strong Positive Feelings About Job Security And Ability To Save For The Future
Despite The Hype, Consumers Know Very Little About iTV, Reveals Ipsos-Insight
Only A Third Of Americans Roll Up Their Sleeves But Latest The Associated Press/Ipsos Poll Finds That Vaccination Rate Jumps To 76% Among Elderly
Back to 100 "On the Nose" -- A Huge Uptick in Consumer Attitudes CASH Index (Consumer Attitudes and Spending by Household) Up Again Five Consecutive Improvements in Twice-Monthly Measure Means "Big Mo"
Bush Ratings Buoyed by Saddam Capture, Improving Economy
Consumer Interest Rises, But Understanding Remains Low, Reveals Ipsos-Insight
Transition From Prescription To Over-the-Counter Is 2003's Pharmaceutical Success Story