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What the Future: Wellness
Revisit the pursuit of wellness influences every aspect of American life. But that picture is changing faster than ever before.
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Strategic Partnership: Innovation, Inclusion & Insights
Listen in as our panelists discuss what’s fueling effective partnerships today, assess the role creators and media play, and explore how partnership can drive sustainable growth.
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Leveraging Generational Analysis: Understanding generations begins with detangling three key effects
Read more about the gap in attitudes between Gen Z men and women, uncovers the little-discussed power held by Gen X, and dives into our evolving understanding of ‘old age’.
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Personalization: Putting the ‘i’ in shopping
While tailoring via algorithms and AI can improve effectiveness, great creative still wins out.
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Customer Perspective: An Ipsos Podcast
An Ipsos podcast series exploring best practices in customer experience strategies, mystery shopping and channel performance.
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Conversations with AI Part V: Is there depth and empathy with AI twins?
How do synthetic respondents fall short of capturing the human experience? In this paper, we share the results of a research study conducted to test the capabilities of AI twins.
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The power of hybrid communities
Our video series explores how hybrid communities enable a more holistic understanding of the human experiences.
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How healthcare companies should be thinking about women’s health
Revisit our on demand webinar to hear how attention to women’s health can drive brand success for pharma, med tech, devices and diagnostics brands of all kinds.
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Want to understand Early Adopters of Generative AI?
There are six kinds of generative artificial intelligence users in America, and here’s how to design and market products with these user segments in mind.
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What the Future: Gender
Revisit our on demand webinar discussion about the future of gender and what it means for brands, businesses, and all of us as individuals.