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Strategic Partnership: Innovation, Inclusion & Insights
Listen in as our panelists discuss what’s fueling effective partnerships today, assess the role creators and media play, and explore how partnership can drive sustainable growth.
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How TikTok is Changing the Game for Sports Engagement
In the ever-evolving world of digital media, TikTok stands out as a dynamic platform revolutionizing sports engagement.
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The Rising Tide of Private Labels: How name brands can stay afloat
By embracing innovation, building strong brand equity, enhancing the customer experience, and adopting strategic partnerships and omnichannel strategies, name brands can thrive in the face of competition.
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Generational Marketing: Breaking free from stereotypes
Read how marketers can break out of the constraints of narrow generational definitions and stereotypes to build stronger brand connections with the consumers that matter most.
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The Power of Product Testing with Synthetic Data
Read more about generating and evaluating high-quality synthetic data and explore how synthetic data can be applied specifically to product testing.
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The Super Bowl’s Best Ads: Insights to Activate
Here's what it takes for advertising to make a big breakthrough at the Super Bowl in 2025.
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U.S. Biosimilars: Greater Access and New Commercial Models
Read more about the primary considerations that manufacturers – of both biosimilars and originator products – must factor into strategic plans going forward.
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How to beat the say-do gap with sustainable products and unlock growth
The in-store experience is where the rubber meets the road on sustainability. Here’s what how we tested that – and how you can overcome the challenges using behavioral science.
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How GLP-1s create opportunities for brands and retailers to address new self-care needs
CPG companies and retailers can act as trusted advisors and provide valuable advice and information, such as diet plans, exercise regimens, and ways to manage medication side effects. Here’s where to start.
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Sports (and sports fandom) in America
Revisit our on demand webinar to hear more about how Americans watch and consume sports.