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The Power of Buy Now Pay Later
Consumers love these mini-credit lines to power their purchases. Merchants in kind, embrace the increased sales, average order values and reduced purchase abandonment rates.
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The ABCs of ESG: Insights to Activate
Consumers are about ESG, despite the noise. Here’s why, and what you should do.
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What the Future: Shopping
Revisit our foresight webinar exploring how spending (and saving) will evolve in a revamped economic and retail landscape.
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What the Future: Wellness
Watch our foresight webinar as we explore the future of wellness and how businesses across industries can support consumers with their goals.
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Why Accessible UX Matters
Read more about the importance of accessibility in user experience (UX) – an area that is moving from ‘nice to have’ to ‘must have’ for brands and organizations.
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How Brands can Harness Consumers’ Nascent Optimism Towards AI
To harness and grow this nascent optimism, brands must prioritize empathy by putting people first and focusing their communication on how AI benefits their consumers, not the brand.
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What the Future: Teen
Revisit our foresight webinar featuring new data and interviews with industry experts exploring how shifts in the economy, technology and society at large are restructuring teen behaviors.
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How financial services providers can help customers deal with inflation
While banks cannot influence policies to impact inflation, they can show empathy and help alleviate customer economic anxiety by launching new products and services to help them cope, and ultimately deepen trust and win new customers.
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Mapping Out Demand Spaces by Context
Ipsos’ unique demand space segmentation approach examines the intersection of people, needs, and context to help you understand growth opportunities through a multi-dimensional lens.