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Why All Companies Need To Care About Misinformation
All industries face some risk from misinformation—understanding the underlying drivers of trust and working to strengthen performance against these items can build benefit of the doubt and mitigate this risk.
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What the Future: Earth
Listen in as we share new data and interviews with industry experts about climate change, sustainability, and how people and brands are shaping the future of earth.
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Here's how inflation is affecting our shopping
In less than five minutes of reading time, we’ll give you all the data and context you need to get you up to speed on wave 54 of the Ipsos Coronavirus Consumer Tracker.
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What the Future: Identity
Revisit our recorded webinar to hear more about what forms a person’s identity, how it’s shaped and represented externally and how people want it used in products, marketing, and media.
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Equity and Inclusion in Healthcare
Revisit our dynamic and candid discussion about how to better empower diverse patients toward better health and wellness.
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Ipsos Update - April 2022
This month sees us reflect on the impacts of the COVID pandemic two years on. Our featured global surveys cover topics including gender equality and interpersonal trust. We also look at the latest polling on the Ukraine conflict.
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COVID’s Worrying Impact on Americans’ Relationship with Food & Body Image
New Ipsos research reveals pervasiveness of disordered eating and complex self-image issues, much of which has been fueled by increased digitization.
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Opinion Polls: A continual improvement process
Implementing new approaches and staying mindful of common sources of error, opinion polls can remain a vital tool for predicting election outcomes.
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What Tech Executives Should Know in Today’s Polarized Society
The positives people feel toward technology do not shield brands from negative public backlash during instances of scandal or crisis. Here’s what you can do about that.
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Ipsos Update - February 2022
Trustworthiness, Artificial Intelligence and Wellness are among the big topics in this month’s research digest from Ipsos.