Search
-
The anticipatory friction behind the vibe shift on Trump
Five charts on President Donald Trump’s approval rating, uncertainty, and the anticipatory friction behind it all
-
Americans support VA research for better Veteran care and medical advancements
Survey reveals strong backing for Veterans’ healthcare research, yet many Americans remain unaware of VA’s scientific contributions
-
How is Trump’s base feeling about Trump 2.0?
Below are five charts on the Americans standing in President Trump’s court
-
CX Global Insights 2025: Unlocking the Future of Customer Experience
70% of customers choose brands based on the expectation of a good experience. Are you delivering on that promise?
-
We are getting less domestic and more tech focused
Americans say their smartphones are now more essential than their personal computer and as important as a car, according to the Ipsos Consumer Tracker
-
Here’s what Americans think they’ll cut back on due to tariffs
What are people more willing to cut back on, if prices rose 10% due to tariffs? Discretionary items could face a bigger crunch, with one in three people saying they would have to cut back, according to the Ipsos Consumer Tracker.
-
Here's how synthetic data can accelerate product development
Revisit our on demand webinar exploring how cutting-edge technology is transforming product testing, delivering faster results, cost savings, and deeper consumer insights.
-
Americans have a negative economic outlook, even as many feel their personal economic situation hasn’t changed
New ABC News/Washington Post/Ipsos polling finds the president’s approval has dropped
-
Since the beginning of 2025, approval of President Trump’s handling of immigration has softened slightly
New ABC News/Washington Post/Ipsos polling finds Americans are divided on President Trump’s approach to immigration