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[WEBINAR] Storytelling Best Practices to Drive Brand Success
Interested in learning more about how Storytelling in research can help you drive brand success?
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Insights for activating the purchasing journey
Revisit our recorded webinar to hear insights and techniques for researching, developing, and implementing a human-first, science-based strategy for activating the purchasing journey.
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[WEBINAR] Four Ways Demand Spaces Can Ignite Brand Growth
At Ipsos, we use a unique Demand Space approach that combines people, needs, and context into one segmentation – and yields results that will help you understand and pursue growth opportunities through a multi-dimensional lens.
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COMMERCE NEXT
Be sure to join Ipsos’ Kristyna Kanzler and CreatorIQ’s Mike Balducci to learn more about How Creator-Led Marketing on TikTok and Instagram Fuels Consumer Behavior
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Ipsos Update – June 2023
Inflation, agriculture, eCommerce… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Signs that media is shifting gender perceptions
Latha Sarathy, executive vice president of analytics, insights, and measurement at SeeHer ANA, a division of the Association of National Advertisers, explains how changing attitudes about gender could fundamentally shift the marketing and media ecosystem.
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How gender shapes commercial representation for athletes
Erin Kane, agent for some of the biggest names in women’s sports, discusses how social media and NIL laws are changing compensation for athletes and brands.
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Understanding of gender is fluid. Will definitions be, too?
In the three years since What the Future last explored gender, the world has changed. Editor Matt Carmichael considers what the future could hold, from new norms to backlashes.
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Designing an ESG strategy: How Ipsos can help
We give businesses, governments and public bodies the confidence they need to take the right actions for the benefit of people and the planet, to drive long-term prosperity for all.
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Ipsos @ Cannes Lions 2023
Join us at Cannes Lions 2023 to meet our experts and discover the latest trends, insights and creative breakthroughs that are shaping today’s and tomorrow’s landscape.