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What the Future: Reality
Revisit our foresight webinar to hear new data and interviews with industry experts about the future of reality – and what that means for brands.
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Predictive Drivers for Gender Equality Success in Advertising - A webinar in partnership with ANA, SEEHER & IPSOS
Join Ipsos’ Rachel Rodgers who will take part in the SeeHer’s GEM® (Gender Equality Measure™) predictive drivers webinar on October 12.
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How inclusion can help immersive media scale
Cathy Li, the World Economic Forum’s head of media, entertainment, and sports, discusses why the metaverse must value accessibility and inclusion from the start.
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Will viewers cross over to immersive content?
New technologies could transform the interactivity between TV, film, and audiences, says Warner Bros. Discovery's Vera Chien.
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How brands can fit into new realities
Web3 trailblazer Lindsey McInerney explains how virtual worlds could change the game for creatives, consumers, and brands.
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Reality
How we define and experience reality is constantly evolving as technologies to shape and use it become more powerful. This What the Future: Reality issue explores what will that mean for society, brands and business in the coming decades.
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Why immersive worlds shouldn’t be virtual versions of real life
Meta's Asher Rapkin on the future of the metaverse and its creative potential — from good commerce to good art.
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[WEBINAR] What the Future: Reality
The future of reality (augmented, mixed and virtual) is perhaps the next great frontier for people and for brands.
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[RECORDING] Inflation, Populism & Policy ahead of the Midterms
Ipsos is pleased to relaunch its DC Salon series!
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Understanding the Landscape: A 360° View of the Metaverse & Web3
Watch our webinar for tips to creating a unique and authentic experience for your brand and audience.